
Between every question a customer asks and every answer they receive, a brand either earns its place or disappears.
Book a DemoWe track a focused set of questions based on your brand, audience, and goals.

We run the questions that matter most repeatedly until the answers are reliable and consistent enough to act on.
Deep Analysis: repeated AI testing that identifies consistent patterns and actionable opportunities.

Our data-backed recommendations include the detailed steps to take and the outcomes to expect.
Research and document athleisure vs. sporting goods confusion in AI answers
···Create main article: “Best streetwear sneakers with sporting-level materials”
Completed
Every brand now has two audiences: the people it wants to reach and the AI engines that answer them on behalf of the brand. Gist GEO tracks how your brand is mentioned, cited, and recommended.



This is the baseline. Being mentioned builds awareness with the engine and with the customer, who sees your name inside the answer.
When the AI explicitly recommends a brand, this is how often it recommends you instead of competitors.
Case study: Gist created a fictional brand from scratch to prove just how powerful our GEO recommendations are.
brewlune.comRanked
1st
for ingredient transparency, ahead of RYZE, MUD\WTR and Four Sigmatic.
Growth
5x
growth in answers naming or recommending the brand, day 1 to day 21.
Presence
56%
of its 16 buyer questions included the new brand in the answers.
Recognition
90%
ChatGPT brand recognition after executing Gist GEO’s recommendations backed by our unique Deep Analysis. The twin control site: 0%.
Challenge
Can a brand with no history, no customers, and no links get into AI answers in three weeks? To find out, a twin site was built the same way, on the same timeline, but did not act on any of Gist GEO’s recommendations.
Approach
Gist GEO tracked, analyzed and measured from day one and created tailored recommendations, which the brand carried out. By September 1 it was named in 59 of 510 answers to its 16 buyer questions, and appeared in 9 of the 16. The twin stayed invisible.
*Brewlune is a mushroom coffee brand Gist invented to test the method. They are not customers. Findings about engine behavior apply to real brands. Data as of September 1, 2026.
The data behind it. Named in 59 of 510 answers, cited in 12, competitors ahead on 4 of 10 prompts. Every recommendation starts from the measurement that triggered it, with the denominator and the date.

Why we suggest it. The prompts behind it have real demand, the space is competitive, and it looks winnable for you. Not a ranked list to interpret or a generic best-practice checklist.

The steps. Exactly what to do, broken into steps you can hand to the best member of your team. Some are an afternoon on a page you already own; some are real projects. You set the priority.

What moved. Mark it complete and the date lands on your report. From then on, visibility, citations and sentiment are re-measured against that date, so you can see what changed.

For a single brand getting serious about AI visibility
$329/mo
150 unique prompts tracked weekly
For agencies leading GEO for their clients
$599/mo
250 unique prompts tracked weekly
For a tailored plan and ongoing professional support
Custom
Built specifically around your business needs
Gist GEO is a generative engine optimization platform that tracks how AI engines describe and recommend your brand, then gives you detailed recommendations to improve it. It monitors ChatGPT, Perplexity, Claude, and Google AI Overviews, measures nine brand health metrics, shows which sources the engines cite, and turns what it finds into actions with the reasoning behind them.
Gist GEO turns what it measures into a specific plan rather than a score. Every recommendation includes why it matters, what to do step by step, and a completion date so your next report shows what moved. We also track a focused set of prompts your buyers actually ask rather than thousands of loosely related ones, and we run the important ones many times until the results hold up.
Recommendations come from your Deep Analysis runs, which compare where you show up and how you are described against the brands beating you on the same prompts. Each recommendation has two parts: the insight, which says why it matters, and the actions, broken into steps. New recommendations arrive with each Deep Analysis, and every plan includes at least one per month.
You do, and the recommendations are written so your team can. Gist GEO does not edit your site or content. It is the measurement and recommendation layer that tells you what to change and why. Agencies and enterprise customers can add strategist hours if they want hands-on help.
Gist GEO sends your tracked prompts to the real AI engines through their official APIs and reads your brand out of the actual answers. The data is real, not synthetic, and the prompt is sent exactly as written with no rewording.
ChatGPT, Perplexity, Claude, and Google AI Overviews. Engine coverage varies by plan, and Claude and Gemini can be added to any plan.
Yes, because they measure different things. SEO determines where you rank in search results. GEO determines whether AI engines understand your brand and recommend it in the answer that appears above those results. Your brand can rank first on Google and still be absent from the answer buyers read. GEO protects your SEO investment rather than replacing it.
Improvement can show up as soon as your next weekly report after you act, and each report after that shows what moved. How fast depends on how established your brand is and how much is already published about you. We do not promise a date for a specific result, because the engines change constantly, and we would rather be accurate than optimistic.
Gist GEO comes in three plans: Pro at $329 per month, Agency at $599 per month, and Enterprise at custom pricing. Every plan is a flat monthly price, and add-ons are priced up front and only added when you ask.
During setup, you'll confirm what Gist GEO generates from your website: your brand profile, topics, and prompts. Reading your site takes about two minutes, and your first full run finishes in about 20 minutes after your prompts are confirmed. That first run is your baseline.