Gist for Brands

See how your brand appears in AI answers.

Bring the answers, the source links and your next steps into one conversation about your brand.

Your brand in the answer

01
Your brand

How the answer describes you

02
Other brands

Who appears alongside you

03
Your website

Whether the answer links to you

Our point of view

Find out what customers hear about you.

When someone asks AI what to buy, the answer can become their shortlist. See how your brand is described, which competitors appear beside it and where the answer sends them. Use that view to decide which parts of your website and content need attention.

Put the findings to work.

01

Check your description

Review the products, services and claims associated with your brand. Compare them with the information you publish.

02

Examine the alternatives

Look at the other brands named in the same answers and the sources linked beside them.

03

Choose a focused next step

Use the evidence to prioritize work on your site or content, then compare subsequent answers using the same questions.

Start with a free report.
Track changes with Gist.

The free report shows how one brand appears for a topic. Gist GEO adds weekly tracking and a prioritized action plan, so your team can follow changes and decide what to work on next.

Continue exploring

Explore the latest Gist research.